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Fashion Content Writer


Date Posted19 May 14
Job TypeFull Time
Last Date to Apply31 May 14


Placement of the role:

Reporting to the manager, this role sits within the Content Team of Fashionlady

Responsibilities/ Must Haves: 
  • Able to create content on latest trends, current affairs, events, celeb style, beauty tutorials, fashion tips, closet raid and not to mention fashion runways report for 
  • Deliver highly engaging content, relevant to our requirement i.e. target audience through latest update and unique stories
  • Able to meet his/her KPIs and should constantly work towards increasing traffic, frequency of visit and overall effort in making FL as a fashion destination
  • Not give a miss to all the prominent red carpet events and fashion weeks, and being able to manage a telephonic interview with famous personalities from Bollywood and fashion industry is an added advantage 
  • Closely work with designing and digital marketing team to ensure the content generation is apt for the audience and Googles guidelines
  • Always keep a track on breaking news, and follow competitor bloggers to understand the market clearly
  • Possess strong editing and proofreading skills and not to mention flair for synonyms and vocabularies, which are must for content writing
  • Able to think outside of the box and pitch innovative story ideas
  • Passionate about building products for a global audience
  • Feel comfortable in giving suggestions to improve our product including social media channels, reporting errors, suggesting useful features, editing copy, and contributing to Fashionlady's overall success


Desired Qualifications 
  • Education background preferred
  • BA in Communication (Fashion Communication is an added advantage)

Relevant experience 
  • Minimum 3-4 years of experience as a Fashion writer, preferably in a leading Fashion magazine/digital publishing.
  • Must have experience working in a daily publishing environment and multi-channel publishing especially social and mobile.
  • Must have a robust understanding of the target audience.
  • Must be able to manage multiple projects and meet tight deadlines, is target-driven, is comfortable with accountability and is a creative writerwho can constantly inspire the team with innovative content ideas
  • Exceptional Freelance creative writers are also considered for this job position.
  • If you have a blog website, please mention it in your resume or include. Also include writing samples if that is relevant to our


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