Reporting to the manager, this role sits within the Content Team of Fashionlady
Responsibilities/ Must Haves:
Able to create content on latest trends, current affairs, events, celeb style, beauty tutorials, fashion tips, closet raid and not to mention fashion runways report for Fashionlady.in.
Deliver highly engaging content, relevant to our requirement i.e. target audience through latest update and unique stories
Able to meet his/her KPIs and should constantly work towards increasing traffic, frequency of visit and overall effort in making FL as a fashion destination
Not give a miss to all the prominent red carpet events and fashion weeks, and being able to manage a telephonic interview with famous personalities from Bollywood and fashion industry is an added advantage
Closely work with designing and digital marketing team to ensure the content generation is apt for the audience and Googles guidelines
Always keep a track on breaking news, and follow competitor bloggers to understand the market clearly
Possess strong editing and proofreading skills and not to mention flair for synonyms and vocabularies, which are must for content writing
Able to think outside of the box and pitch innovative story ideas
Passionate about building products for a global audience
Feel comfortable in giving suggestions to improve our product including social media channels, reporting errors, suggesting useful features, editing copy, and contributing to Fashionlady's overall success
Education background preferred
BA in Communication (Fashion Communication is an added advantage)
Minimum 3-4 years of experience as a Fashion writer, preferably in a leading Fashion magazine/digital publishing.
Must have experience working in a daily publishing environment and multi-channel publishing especially social and mobile.
Must have a robust understanding of the target audience.
Must be able to manage multiple projects and meet tight deadlines, is target-driven, is comfortable with accountability and is a creative writerwho can constantly inspire the team with innovative content ideas
Exceptional Freelance creative writers are also considered for this job position.
If you have a blog website, please mention it in your resume or include. Also include writing samples if that is relevant to our Fashionlady.in
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