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Online Marketing Manager

Details

Date Posted22 Apr 14
LocationNew Delhi
CategoryMarketing
Job TypeFull Time
Last Date to Apply29 Apr 14

Description

Roles & Responsibilities

Driving revenue and margin
• Developing a strategy for Online Marketing to drive the achievement of market share targets and strategic initiatives
• Understanding the size and identifying growth opportunities in the online market
• Working with the online commercial team to inform the development of and maximise the benefit from all available commercial deals
• Driving increases in online traffic and achieving customer acquisition targets with maximum efficiency
• Identifying customer lifetime value and delivering a customer value growth strategy
• Developing, implementing and monitoring all online marketing campaigns
• Managing all campaign activity and producing post campaign analysis 
• Managing and driving the best possible ROI from the annual online marketing budget
• Responsibility for all Online Marketing channels including PPC, Affiliates, Display, Retargeting, SEO
• Responsibility for the creation of all online content and direct communication materials
• Ensuring integration with other marketing channels and improving the multichannel experience for all customers

 




Requirements

Desired Skills and Experience

• Educated to degree level in marketing or a related subject
• Previous management experience in an online retail marketing environment a plus
• Excellent knowledge of digital marketing and campaign management
• A clear knowledge of all online communications media 
• A good understanding of measuring return on investment measurement of on-line activity.
• Experience of full mix marketing, both on and offline

Company

floshowers

(http://www.flaberry.com)
(Category: e-Commerce)
Flaberry Services Pvt Ltd. is in eCommerce industry, gifting category, headquartered in New Delhi (Dwarka), India. Established in 2012, company is growing with exponential pace and expected to grow at same rate further down the line. Flaberry.com, offers professional and personalized services. It h...
Founded: Jan 2012
Funding: No Funding Info Yet.